A principle conceptualised by Kerrie Carucci very early on in her styling career, is the basis methodology when working with any of her personal styling clients. When applied ensures intentional purchasing, cost per wear of items and encourages versatility in the wardrobe in relation to an individual’s lifestyle/wardrobe requirements.

Rather than the traditional manner of ‘capsule wardrobe’ where you are limited to only 10 -15 items, ‘The Rule of Four’ is a proven method to harness authenticity, exploration and confidence in one’s style and wardrobe alike.

As we strut into 2025 here are a few of my ins & outs that I invite you to consider for yourself and your style.

Both personally or as a business owner, a huge emphasis needs to be on your authenticity, first impressions and your personal brand.